Encourage people to add a descriptive subject line so you can easily sort through the content they’re sending. Additionally, consider creating a cohesive Instagram theme across your feed, so anyone visiting your account for the first time can get a sense of your brand. Just like there should be one people managing your other social media accounts, there should only be one or two people managing your Instagram account. Fill your bio with delightful, actionable, and informative information about your brand. Information like this lets people know what you’re about and gives them a reason to follow you.
First impressions are everything when it comes to Instagram marketing. Make sure your profile is complete, optimized and visually appealing to give visitors a reason to click that “Follow” button. Much like a movie trailer, running a teaser campaign on Instagram for an upcoming product launch can catch viewers’ attention. Because they’ll want to know what comes of the teaser, there’s a good chance they’ll shoot you a follow.
There are over 1 billion monthly active users, and there are new tools being added regularly. On top of that, its business capabilities are becoming increasingly robust, and its algorithm is always being adjusted. While Instagram remains one of the best marketing conduits of our time, the unfortunate truth is that it is highly saturated with brands, and the competition is fierce.
Read more about buy IG packages here. Disney’s #ShareYourEars campaign was also a major hit. The entertainment empire partnered with the Make A Wish Foundation, donating $5 for each post people shared with a picture of them wearing their Mickey Mouse ears. As you might imagine, because of the charitable nature of the campaign , it went viral. Remember though, it’s not just about telling people that you’re now on Instagram, it’s about giving them a reason to want to follow you on Instagram .
Here you’ll find a community of fellow wanderlusters and adventurers. It can also be worthwhile adding your profession or business type into your name. For example, my Instagram name is ‘Jessie Moore | Travel Blogger’.
It’s also crucial to make it obvious what niche your content belongs to. Your Instagram bio is going to be the first interaction many people have with your brand, so you need to make sure it stands out from the crowd. Don’t underestimate the power of visual communication. When it comes to presenting a brand, customers recognize the product by its logo first or the color choice. If we see a soft drink and a red color label on the bottle we all know it stands for famous Coca Cola. Some sources say that you need to post on Instagram between one to three times a day, however, this may not work best for you.
Often, that call to action cleverly gets peopleto share or virally spread Staples’ content. Instagram quickly outgrew its first impression as a fun app for kids and has become a serious content marketing, networking andaudience building toolfor individuals and brands. It’s one of the most popular social networking sites on the planet, with over 200 million active monthly members sharing 60 million images and 1.6 billion likes per day.